Multi-Award-Winning Eyelash Extension Salon In Central London
£90,000
£105,103
£53,894
Overview
Leasehold
2008
- Excellent Reputation
- Friendly & Professional Team
- Very Loyal Customer Base
- Huge Growth Potential
- Low Overheads
As seen on Bridgerton and Made in Chelsea
Now on the market is a well established and multi award winning eyelash extension specialist salon based in London.
Eyelash extension specialists, Blinkfairy opened 16 years ago in 2008 and were one of the first eyelash extension businesses in the UK to offer semi-permanent lashes.
They have since grown into one of the best eyelash extension specialists in the UK with over 4,000 clients on their books including many UK celebrities.
Over the last 2 years the salon has won multiple awards including "lash extension specialist of the year" for both 2024 and 2025, and "Best Eyelash Extension Salon of the Year 2024" for London and England. The business has also been a finalist in many Beauty Awards since they started trading.
Blinkfairy previously had a concession with Harvy Nichols back in 2012, and was approached by them, as one of the top eyelash extension specialists in London, to help advise them on their lash products.
At present the business has a loyal client base with stellar reviews from local clients, industry professionals and celebrities. They also have glowing testimonials from publications such as Grazia and The BBC.
Currently the business is ran hands off by the owner. They have 3 part time eyelash technicians working within the salon, and a number of mobile technicians who work with them, all of who are happy to stay within the business once it is purchased by a new owner, making this a low risk opportunity in terms of client retention.
This would be an excellent acquisition for someone within the beauty industry looking for a bolt on business, or a keen investor looking for a successful hands off business in a Central London location.
Blinkfairy is situated in Maida Vale near Notting Hill which is a residential area. Blinkfairy has been located in Maida Vale, W9 London since their opening in 2008
The company now has over 4,000 clients including celebrities, and regularly have to turn down appointments due to being booked months in advance.
All Blinkfairy staff have a minimum of 8 years experience in doing eyelash extensions as a full time professional. Many of their dedicated loyal staff have been there for over a decade! They have technicians that work in the salon and others that mobile to the client's houses.
The business provides Induvial Classic, Hybrid and Russian Volume Extensions.
Marketing has largely been through testimonials, referrals and reputation along with some digital marketing through a website, Instagram and Facebook. With over 4.1K followers on Facebook and over 4.5K on Instagram there is great potential to grow the business through enhancing their digital marketing sphere.
The business operates 9-6 Monday to Friday so there is an opportunity to extend operational times and to open on Saturday and/or Sunday.
Features
Key Information
- Treatments Offered: Lash Extensions
- Product Sales: Yes
Online Presence
- Facebook: Yes
- Instagram: Yes
Location
- Residential Location
- City Centre Location
- Close to Local Businesses
- Good Transport Links
- Limited Competition