Selling your business is a big decision—and one that often comes with uncertainty, especially if you’re not sure where to start. At Intelligent, we’ve helped thousands of business owners through this process. Here’s a step-by-step guide to help you navigate your sale with confidence.
1. Prepare Your Business for Sale
Every business is sellable if you think like a buyer. Just as you would research a house or a car before purchasing, a buyer will want to understand your business in detail. That includes financial performance, key contracts, suppliers, customers, staff, and HR documentation. Being well-prepared means knowing what documents and answers you'll need when questions come your way. We can help you prioritise and organise these steps to ensure you're ready.
2. Understand the Value of Your Business
Business valuation isn’t just about what someone is willing to pay—it’s also about what a buyer can finance. The better your financial records, the easier it is to secure funding and attract credible offers. At Intelligent, we offer a professional valuation service that gives you a realistic range based on your business's strengths and market potential.
3. Work Closely with a Trusted Broker
Your broker is your guide through the sales process. Choose one who gives honest, constructive advice—not just what you want to hear. They’ll help identify red flags, guide you through valuation expectations, and manage buyer expectations. Whether it's Intelligent or another provider, make sure you're getting informed, experienced support.
4. Market Your Business Effectively
The more qualified buyers who see your business, the better. Your broker should be able to reach the right audience using effective channels. They should also handle buyer inquiries for you, screening potential buyers to ensure you're only speaking with serious, credible candidates.
5. Be Responsive
Buyers have choices. If they’ve asked for financials, details, or clarification—don’t keep them waiting. Being quick to respond keeps interest high and makes your business more attractive. Only with full, timely information can a buyer make an informed decision.
6. Evaluate Offers Carefully
Not all offers are created equal. A high headline number might look appealing, but consider the details—how much is upfront, what’s deferred, and the payment structure. Sometimes a lower offer with better terms is the smarter choice. Again, a good broker will help you compare offers and understand what works best for you.
Ready to Sell? We’re Here to Help.
If you’ve followed these steps—prepared properly, priced realistically, worked with the right people, marketed well, and stayed responsive—you’re in a strong position to accept the right offer and achieve a successful sale.
Got questions? Talk to us at Intelligent. We're here to make the process smooth, smart, and successful.